Labuan Bajo, NTT (ANTARA) - The Ministry of Tourism and Creative Economy, in collaboration with the Labuan Bajo Flores Authority’s executing agency (BPOLBF), conducted human resource (HR) training on organizing tourism events in Labuan Bajo, East Nusa Tenggara (NTT).
The training, which took place from December 9–10, 2022, was held with the aim of organizing quality events to boost tourism. "We must have a qualified event organizer because events are an important element in tourism since they bring a big impact on society, are able to move the economy, open business opportunities, open jobs, become a tourist attraction, drive the regional economy, and are able to revive the tourism sector and the creative economy," the ministry's deputy secretary for resources and institutions, Adela Raung, said at a virtual conference in Labuan Bajo on Saturday.
The training is an effort by the ministry to create superior and competitive tourism human resources in Labuan Bajo's super-priority tourism destination. In addition, the training is expected to support the organization of a growing number of quality events and help offer an additional attraction to tourists, Raung added.
She then cited several examples of events such as the Labuan Bajo Maritime Festival, IFG Labuan Bajo Marathon, and the G20 side events, which were successfully organized in Labuan Bajo. According to her, those events could serve as models for events held in Labuan Bajo in the future.
Several BPOLBF work programs have supported event organization in Labuan Bajo, BPOLBF marketing director Raisa Lestari Niloperbowo said. Besides Ideathon, BPOLBF has also launched a Floratama Academy, which can accommodate event ideas and business incubation.
"We hope this training activity can generate the participants to gain inspiration and provide their idea for event organizing in Labuan Bajo. We want event organizing as one of the attractions in Labuan Bajo," Niloperbowo informed.
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The training, which took place at Sylvia Resort Komodo, was attended by 70 participants with different backgrounds such as baristas, entrepreneurs, academics, community organizers, artists, tour guides, project managers, photographers, choreographers, and academics.
The participants received materials on event management, event marketing strategies, designing event activities, and ensuring cleanliness, health, safety, and environmental sustainability (CHSE) while organizing events. They also received practical training on preparing working papers for organizing events and presenting the papers.
